MathJax

MathJax

Sunday, December 11, 2011

The Uncanny Valley vs. The Focus Grouped Persona

Something occurred to me after listening to a few clips of Mint Romney over the last few days. In each he seemed to be hitting exactly the wrong emotional note, even though he was doubtless getting the lines his advisers had programmed him to say completely right. In one case, he sounded like the guy in High School who was desperate to be popular, but who was never going to be, while in another, he sounded like someone who believes he is superior lecturing you on some point he thinks obvious. To me he seems the Republican version of Al Gore. Alike in that Al Gore allowed his advisors to so control everything of his presentation and message, to script every gesture and expression, that he could no longer relate to the personna that he was presenting at all - though he did not forget his lines, delivered them woodenly perhaps, but never missed them completely. People could detect that his internal emotions were simply never agreeing with what he was presenting. I suddenly found myself wondering what the Uncanny Valley really is. It doesn't seem likely to be a way of keeping us away from androids, and bad computer animation, rather it might be something actually useful. It's a way of detecting when the inner emotional state isn't agreeing with the presentation. This would indicate the person has a hidden agenda, though one can't exactly pin down what it might be. Safer just to ooze away from this person, since you can't figure out what they are up to. Lifelike animation, and androids are hitting the exact same microscopic woodenness that people following a script with a hidden agenda have.